90 -  A river of material flows through us when we share our works and our ideas

 

Creativity multiplies through sharing. In this 60-second episode, discover how releasing your ideas allows for more inspiration and deeper creative flow. A practical insight was drawn from Rick Rubin’s The Creative Act.

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Creativity Doesn’t Run Out   It Builds Through Sharing

There’s a hidden cost to holding back your ideas.

Many creators, entrepreneurs, and leaders believe that by saving their best thoughts for “later,” they’re being strategic. In reality, they’re blocking their growth.

In this episode of Pattern Cognition, we revisit a key insight from Rick Rubin’s The Creative Act:
A river of material flows through us. When we share our works and our ideas, they are replenished.

This metaphor offers a practical lens on how to stay creative, especially in environments that demand consistent output. Creativity isn’t a reservoir you protect. It’s a current you keep moving. When you hold back, you stagnate. When you release, you clear space for something new.

  1. Creativity is not a reservoir. It’s a current.
    When you withhold ideas, you block momentum. When you share them, you clear space for new thinking.

  2. Output drives input.
    Publishing your work creates clarity. Teaching or sharing helps ideas solidify and evolve.

  3. The structure invites flow.
    During COVID, a weekly songwriting challenge pushed consistent output. That structure made the ideas come faster, not slower.

  4. Letting go unlocks momentum.
    The act of releasing something even imperfect generates confidence. And confidence feeds creativity.

  5. Creativity expands through generosity.
    Sharing signals abundance. It trains your mind to produce, not protect.

If your creativity feels stuck, the answer might not be more inspiration. It might be more output.
Start where you are. Share what you have. Let the river flow.

Listen to this episode of Pattern Cognition to learn how to navigate these challenges and invest wisely.

Highlights:

00:00 Introduction to Rick Rubin's Creative Wisdom

00:08 The Flow of Creativity

Links:

Website: https://www.sidmofya.com/

LinkedIn: https://www.linkedin.com/in/sidmofya/

Transcript:

Here are my five favorite quotes from Rick Rubin's book the Creative Act Way of Being Number five A river of material flows through us when we share our works and our ideas they are replenished this metaphor illustrates creativity as ongoing flow ideas must be shared to keep inspiration moving I and I've experienced this many times including during covid where I was part of a songwriting group and the task was to write a song a week initially it was hard but as that went on it became easier and easier because the act of sharing is what created more space for more ideas to flow

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91 - The Power Lies in Questioning Our Assumptions

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89 -  The way we do anything is the way we do everything